Guerrilla Marketing Montana Style
Posted on Wednesday, January 21st, 2009
So, I have a few friends that patrol at our local ski hill, Snowbowl.
One of these folks I have mentioned in a previous post as a cross between Santa and a garden Gnome (Santa-gnome).
Anyhow, at the beginning of each season the patrollers of Snowbowl get to erect snow fencing and boundary line along the perimeter of the ski area.
The work is warm and the snow, well let’s just say skinny and firm.
I was in the shop the other day, molding some Intuition liners for a customer, when who should appear with his snow sopped gear, Santa-gnome!
After the mold, Santa-gnome and I started talking about an upcoming Mountain Culture post subject I’ve been working on (no, not this one) and the following conversation took place:
Santa-gnome: Dude, do you need any sweet shots of people working in their Cloudveil?
Me: Sure, anything you have would be useful.
Santa-gnome: Awesome, I have a few pics of me and P-dawg (another patroller) working in our Koven Bibs up on the hill!
Me: Great, send them my way.
Santa-gnome: They’re kinda of interesting….
Me: Oh, I’m pretty sure whatever you have I can use.
Well, my first clue should have been the subject line of the email: “Snowbowl XXX”
So, here are Santa-gnome and P-dawg getting the fence up….Enjoy!
Hmmm, maybe I should send these photos to a sunscreen company…..
